A distinctive feature of the museum is the possibility of tasting aromas. Its founders carefully preserved the old traditions that existed in ancient Russian stores. This is not surprising - the founder and ideological inspirer of the museum was Elina Arsenyeva, better known to our compatriots as the head of the Parfumania publication. A talented art critic, propagandist of the culture of using fragrances, a radio host and creator of educational programs, collected in one place ancient fragrances, stories of their creation and secrets of technology cooking.

There are no clocks, office equipment and telephones in the museum space. There is twilight and homeliness. There is a confidential conversation in comfortable chairs, interrupted by the display of exhibits that guides bring from special vaults. Fragrances are unstable compounds. They love the darkness and peace that only proper storage can provide. Each excursion to the Perfume Museum is always a surprise, and the guide's story is more like a thematic lecture on a given topic chosen by the visitor. This is the only perfume museum in Russia that conducts an entertainment and educational event in this format.

The tour is held in the form of a tea party, during which unusual exhibits are demonstrated and given for “testing”. Thus, a guest (hardly a person of such a unique museum can be called a visitor) feels like a resident of the beginning of the 20th century, when an eminent citizen came to the store, sat down at the table, and before boxes with bottles or jewelry boxes were opened to him in turn for ease of choice.

Among the exhibits of the museum are Soviet and foreign perfumes of the past and present centuries, and the oldest bottle is more than a hundred years old. The exhibits are constantly updated — the latest additions to the museum date back to last year.

The museum regularly hosts perfume lectures and the Perfume Festival, as well as perfumery courses, where everyone can try to take the palm from Coco Chanel herself, whose perfume are still considered the standard of perfumery art.

The museum was opened to the public in the summer of 2012, and its collection of exhibits began to be collected 35 years ago. Their accumulation was accompanied by the collection of information about the samples, it was systematized and overgrown with stories. By 2012, the collection consisted of 3,000 copies, and its staff had accumulated a huge amount of art history material.

The entrance fee is from 2,500 rubles. Visiting — by appointment.